'
Article Number: 10279
Patcraft Premiers Subtractive Layers: LVT Collection Inspired by Original Paintings
Cartersville, Ga. – Patcraft is pleased to announce its newest LVT collection, Subtractive Layers. Using foundational methods of art to explore new ground, the Subtractive Layers collection includes two styles, Remove and Withdraw. Available in 12” x 24” tiles and 20 colors, Subtractive Layers is a dryback product that provides a unique and dynamic aesthetic across all markets.

The collection was designed by Kelly Stewart, Patcraft’s Hard Surface Designer, who worked from her original acrylic paintings, inspired by artists Harry Morgan and Pierre Soulages, creating an authentic process for this collection’s design. For the paintings, Stewart used a broken comb to achieve a linear texture that became an integral part of the Remove and Withdraw style designs. Both tiles within the collection were made by manipulating scans of Stewart’s original paintings and layering them over one another. The final tiles showcase both a simpler and then more complex design that stand alone beautifully or can be coordinated together.

"I loved the textures that both of the artists created,” said Stewart. “For the paintings that inspired Subtractive Layers, I chose to work with acrylic paints and used a palette knife and a comb for the process. A simple stroke of the comb created a beautiful, rich texture and removed the paint, letting the canvas shine through, while also creating peaks and valleys that added depth, shadows and highlights.”

Winner of a prestigious Best of NeoCon 2017 Silver Award, Subtractive Layers is designed to withstand physical demands, and products feature a 20-mil wear layer to enhance product durability and performance in high demand environments. This collection supports human performance with the roller mobility of hard surface, ease of installation and maintenance, and clean, modern aesthetics to improve the overall occupant experience.

“Kelly’s designs give life to a layered, modern texture and striations of contrast come from removing paint intentionally to create color shifts in individual tiles,” said Shannon Cochran, Patcraft Vice President, Creative and Design. “​This ​painterly quality ​adds ​to its visual and layered colors are reminiscent of painted canvas.”

Patterns are inspired by a subtractive process and texture is added by removing material. With every subtraction, texture is multiplied, color magnified, and composition unified. With Subtractive Layers, Patcraft explores ways to add less and reveal more.

About Patcraft
Part of Shaw Industries, Patcraft is a leader in high-performance commercial flooring, delivering performance carpet tile, broadloom and resilient with innovative design and superior service to meet the needs of every market sector.


Related News

Wednesday, April 24, 2024

Patcraft Introduces Renewed Escape

Cartersville, Ga. – Patcraft, a leader in high-performance commercial flooring, has introduced its newest modular collection, Renewed Escape. Inspired by images of textured architecture and structural details, the abstract patterns create transition and...read more

Patcraft Introduces States of Water™

Cartersville, Ga. – Patcraft, a leader in high-performance commercial flooring, has introduced its newest soft surface collection, States of Water. Inspired by beautiful imagery of water in solid, liquid and...read more

Patcraft Introduces Linocut

Cartersville, Ga. –Patcraft, a leader in high-performance commercial flooring, has launched its latest made in the USA resilient collection, Linocut. Featuring an abstract, textural pattern, the collection’s layered design creates depth and dimension. The visual was inspired by...read more

Patcraft Introduces Inspired Connection

Cartersville, Ga. – Patcraft, a leader in high-performance commercial flooring, has introduced Inspired Connection, a colorpoint carpet tile and broadloom collection designed to create connected and cohesive spaces. Featuring bold visuals with...read more

Patcraft Launches Collections Inspired by Market Insights

Cartersville, Ga. – Patcraft, a leader in high-performance commercial flooring, introduced several new styles in early 2020 designed to answer varying market demands. Inspired by forward design influences and the power of collaboration, these collections—ranging from...read more