Mohawk Launches RevWood Plus: Wood Without Compromise
“RevWood Plus is for people who desire the beauty of wood floors without compromising performance,” said Seth Arnold, vice president, residential marketing. “RevWood Plus is destined to make consumers rethink the wood category. Its visuals as well as its waterproof and scratch-resistant story resonate at retail—it’s going to be a game-changer for dealers.”
RevWood Plus combines vintage allure and incredible hardwood realism with impressive, reliable durability that resists stains, scratches, dents and liquids. Spills, accidents and tracked-in muddy messes are kept on the surface for quick, easy cleanup. RevWood Plus features a combination of proprietary technologies to give you 100% waterproof protection. The Uniclic® locking system, GenuEdge® pressed beveled edge and water-repellent HydroSeal coating work together to trap liquid on the surface.
RevWood Plus also features All Pet Protection & Warranty covering all pets, all accidents, all the time plus scratch protection.
All of these Made-in-U.S.A. collections are focused on delivering the aesthetic needs and trends, yet provide the durability, performance and value that consumers require. Each collection features the latest embossed in register technology and beveled edges for ultra-realistic detail.
Elderwood: This collection is available in four trending colors with distinctive knots and grain patterns.
Antique Craft: Five color options in time-worn hardwood looks are available, including trending soft brown and gray tones, in longer, wider planks.
Sawmill Ridge: This collection features reclaimed hardwood visuals in four fashionable colors that coordinate with a variety of today’s design styles. Natural wood character is enhanced with deep texture to highlight knots and varied grain patterns.
RevWood Plus collections boast impressive residential warranties for true peace of mind. Earning NALFA and FloorScore® certifications, these fashionable collections give homeowners long-lasting performance and amazing design at outstanding price points.
For more information on Mohawk’s newest RevWood Plus products, visit MohawkFlooring.com or see your local Mohawk sales representative.
About Mohawk
Mohawk Industries is a leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk’s vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, hardwood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include Mohawk, American Olean, Daltile, Durkan, IVC, Karastan, Marazzi, Pergo, Unilin and Quick•Step. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world’s largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.
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