Witex Flooring Announces elastoclic - Commercial-Grade Floor is a New Alternative to PVC and Vinyl
“Unlike similar products on the market today, elastoclic rebounds in shape instantly, so there are no permanent indentations from furniture, store displays or shoes,” said Roland Elbracht, president of Witex Flooring. “In addition to its aesthetic qualities, elastoclic is gentle on the joints, so it is ideal for rehab clinics, general practitioners, nurseries, schools, long-term care homes and health clubs.”
Elastoclic is both safe and sanitary. During the manufacturing of elastoclic, no plasticizers, chlorine, formaldehyde, or solvents are used. As a result, no fumes are released when the floor is laid. The product is odor-neutral and non-toxic, even in the case of fire. In addition, a special anti-microbial treatment is applied to elastoclic during the manufacturing process to prevent the spread of bacteria and fungi.
The specially treated Aqua-Protect core board guarantees lasting durability, even when installed in rooms with high humidity, such as kitchens and bathrooms. The AquaProtect core board provides built-in resistance to the harmful effects of water or liquid spills. If it does get dirty, elastoclic is a cinch to clean. No harsh chemicals or cleaning agents are necessary.
elastoclic is available in a wide range of decorative colors, from Teracotta and Ocean to Stone Grey and Slate. The color choices are available in two collections: the Solid collection or the speckled Harmony collection, creating a total of 34 decors.
In 2005, German-based Witex AG established Witex Flooring Inc., Kennesaw, Ga., as a wholly owned subsidiary. Today, it is the sole authorized distributor of Witex branded laminate floors in the United States. For more than 15 years, Witex has manufactured laminate flooring and today is recognized worldwide as a leading floor supplier.
Related News
Thursday, April 25, 2024
By Emily Hooper Though the resilient category isn’t in the clear just yet, conditions are improving— as much as the flooring industry can improve in this economy. In this case, improving means 2010 may be the end to a consistent drop in category sales since 2006...read more
Over the last nine months, the flooring operations at Invista have undergone a number of major internal changes, from being separated into its own operating division to having a new president for the business unit that oversees it. Invista’s flooring business, now known as Surfaces, integrates its...read more
PHOENIX—The U.S. Green Building Council (USGBC) has introduced its latest green building rating system, LEED for Healthcare. The rating system guides the design and construction of new buildings and major renovations of existing ones, and can be applied to...read more
DALLAS—Quick•Step flooring and interior designer/style expert Erinn Valencich will host a national “Room Refresh” contest on the mill’s Facebook page through July 31...read more
LYNNWOOD, WASH.—The 2nd annual Northwest Market & Trade Show, an event hosted by the Washington State Floor Covering Association (WSFCA) and held recently at the Lynnwood Convention Center, was a “huge success,” according to Debbie Tott, the organization’s executive director...read more
By Steven Feldman SAN DIEGO—Against the backdrop of the first positive sales trajectory since the beginning of the Great Recession, the National Wood Flooring Association’s 26th annual convention focused on just that: How to take advantage of...read more