Article Number: 5674
Are we there yet? Beaulieu Associates Reach Halfway Point In 2-Million Mile Goal
DALTON GA June 22, 2010 – After achieving its first million miles in less than a year on December 1, 2009, Ralph Boe did what any president and CEO would do – he doubled the goal for his company. The “Million Mile Challenge”, a way to encourage Beaulieu associates to daily walk their way to better health, became a “2-Million Mile Challenge”. It has become so popular with workers that the first collective million miles was achieved in half the time this year.
“At this rate, we should easily achieve our 2-Million mile goal by year’s end,” observed Mr. Boe.
About the 2-Million Mile Challenge
Beaulieu associates are encouraged to plan walking time into their daily routines. Company management accommodates and even sets up walking courses at Beaulieu facilities. In October, 2009, Beaulieu was one of only 820 companies (and the only one in the floor covering industry) to receive the American Heart Association “The Start! Fit-Friendly Company” honors in Fortune magazine. Beaulieu’s walking challenge was recognized as part of a much broader fitness program including healthier choices in company vending machines, easy access to water, “Be Your Best” weight control programs, “smoke outs” to help associates quit smoking, employee newsletters promoting good health and others.
About Beaulieu of America
Beaulieu of America is the largest carpet-only producer in the world, employing over 6,000 associates in over 30 facilities. It is based in Dalton, Georgia and markets carpet branded Bliss by Beaulieu for the residential replacement market, Hollytex for main street commercial installations, Beaulieu Property Management Solutions for multi-family housing and Armstrong FashionSmart for new home construction.
For more information, contact:
Patricia Flavin
Senior VP of Marketing
Beaulieu of America
706-272-7365
patricia.flavin@beaulieugroup.com
“At this rate, we should easily achieve our 2-Million mile goal by year’s end,” observed Mr. Boe.
About the 2-Million Mile Challenge
Beaulieu associates are encouraged to plan walking time into their daily routines. Company management accommodates and even sets up walking courses at Beaulieu facilities. In October, 2009, Beaulieu was one of only 820 companies (and the only one in the floor covering industry) to receive the American Heart Association “The Start! Fit-Friendly Company” honors in Fortune magazine. Beaulieu’s walking challenge was recognized as part of a much broader fitness program including healthier choices in company vending machines, easy access to water, “Be Your Best” weight control programs, “smoke outs” to help associates quit smoking, employee newsletters promoting good health and others.
About Beaulieu of America
Beaulieu of America is the largest carpet-only producer in the world, employing over 6,000 associates in over 30 facilities. It is based in Dalton, Georgia and markets carpet branded Bliss by Beaulieu for the residential replacement market, Hollytex for main street commercial installations, Beaulieu Property Management Solutions for multi-family housing and Armstrong FashionSmart for new home construction.
For more information, contact:
Patricia Flavin
Senior VP of Marketing
Beaulieu of America
706-272-7365
patricia.flavin@beaulieugroup.com
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