Article Number: 7346
Mohawk Group Launches iPad Product Catalog App to Enhance Customer Experience
MARIETTA, Ga., Feb. 28, 2012— The Mohawk Group continues to make significant investments in new technology, demonstrating once again that it is the industry’s most innovative flooring provider. The company is the first in the commercial flooring industry to launch a customized iPad App, which allows designers and architects to search the Mohawk Group’s comprehensive commercial product catalog on-demand, as well as order product samples and email product ideas to colleagues and clients. The Mohawk Group’s product catalog App is a free download for all iPad users.
“Our company philosophy is Mohawk makes it work, and the new iPad product catalog App is just another way we are putting that philosophy into practice,” said Michel Vermette, senior vice president of international and commercial business, Mohawk. “We understand architects and designers need instant access to a wide range of product information. Many of them are already utilizing iPads, and the Mohawk Group catalog App enhances that technology and takes it to another level. We believe our App will help our customers service their clients in a timelier, more efficient manner.”
The Mohawk Group’s product catalog combines three of the most trusted brands in commercial flooring—Karastan Contract, Lees and Bigelow. The catalog App allows architects and designers to search product in all three Mohawk Group commercial brands by a variety of criteria, including Product Type, Pattern Type, Brand, Cost, Color Range and Scale. App users can also select by Collection and Style for easy reference. Additionally, the product catalog App makes ordering product samples quick and effortless with its customized Sample Cart option.
“The Mohawk Group has a design solution for every space and this new App really demonstrates our breadth of product because it allows our customers to experience our catalog in a highly-interactive way,” added Vermette. “More than any other flooring provider, the Mohawk Group is committed to investing in new technologies. We are always looking for new ways to improve the experience of our customers and that’s what makes us the preferred flooring partner for today’s leading designers.”
To learn more about the Mohawk Group’s new iPad product catalog App, go to http://www.mohawkgroup.com/mohawkcatalog. You can also visit your Apple iTunes App Store and download the catalog App today by typing “Mohawk Group” into the search bar. A pdf version of the product catalog can also be saved in iBooks.
About Mohawk Group
The Mohawk Group and its four brands – Karastan, Lees, Bigelow and Durkan – are helping to define a new generation in commercial carpeting. A leading manufacturer of award-winning broadloom, modular and custom carpeting for every installation, The Mohawk Group is propelled by its legacy of world class performance, cutting-edge style and sustainable innovation. For additional information about its proven and new generation design solutions, and to learn more about what’s next from the Mohawk Group visit www.mohawkgroup.com or call (800) 554-6637. Connect with the Mohawk Group on Facebook and Twitter.
“Our company philosophy is Mohawk makes it work, and the new iPad product catalog App is just another way we are putting that philosophy into practice,” said Michel Vermette, senior vice president of international and commercial business, Mohawk. “We understand architects and designers need instant access to a wide range of product information. Many of them are already utilizing iPads, and the Mohawk Group catalog App enhances that technology and takes it to another level. We believe our App will help our customers service their clients in a timelier, more efficient manner.”
The Mohawk Group’s product catalog combines three of the most trusted brands in commercial flooring—Karastan Contract, Lees and Bigelow. The catalog App allows architects and designers to search product in all three Mohawk Group commercial brands by a variety of criteria, including Product Type, Pattern Type, Brand, Cost, Color Range and Scale. App users can also select by Collection and Style for easy reference. Additionally, the product catalog App makes ordering product samples quick and effortless with its customized Sample Cart option.
“The Mohawk Group has a design solution for every space and this new App really demonstrates our breadth of product because it allows our customers to experience our catalog in a highly-interactive way,” added Vermette. “More than any other flooring provider, the Mohawk Group is committed to investing in new technologies. We are always looking for new ways to improve the experience of our customers and that’s what makes us the preferred flooring partner for today’s leading designers.”
To learn more about the Mohawk Group’s new iPad product catalog App, go to http://www.mohawkgroup.com/mohawkcatalog. You can also visit your Apple iTunes App Store and download the catalog App today by typing “Mohawk Group” into the search bar. A pdf version of the product catalog can also be saved in iBooks.
About Mohawk Group
The Mohawk Group and its four brands – Karastan, Lees, Bigelow and Durkan – are helping to define a new generation in commercial carpeting. A leading manufacturer of award-winning broadloom, modular and custom carpeting for every installation, The Mohawk Group is propelled by its legacy of world class performance, cutting-edge style and sustainable innovation. For additional information about its proven and new generation design solutions, and to learn more about what’s next from the Mohawk Group visit www.mohawkgroup.com or call (800) 554-6637. Connect with the Mohawk Group on Facebook and Twitter.
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