Dallas, September 17, 2012 – Quick-Step is offering the lowest retailer pricing in the brand’s history during its “Entertain In Style” promotion running September 17 – November 30. With children back in school and the holidays around the corner, Quick-Step’s retailers have historically reported that this time frame is surprisingly one of their prime selling seasons during the year. By wrapping never-before-seen pricing in a comprehensive marketing campaign, Quick-Step is equipping its retailers for even greater success with their products during this fall selling season. Pricing is applicable to the majority of Quick-Step’s displayed products, including the brand’s most stylish, sophisticated visuals.

“Our promotion’s ‘Entertain In Style’ theme is a call-to-action for consumers to begin preparing their homes for holiday entertaining,” said Paij Thorn-Brooks, senior director of marketing for Unilin. “With Quick-Step’s durable and low maintenance products, consumers can have a stylish, sophisticated floor that will still look beautiful even after all their guests have gone home!”

“In addition to offering quality products at incredible prices during ‘Entertain In Style’, we have also wrapped an enticing marketing campaign around the promotion. This special marketing thrust includes all important elements: POP, sales flyers, web, social media, PR, and email blasting. By generating this type of excitement and notoriety around a promotion, we lend tremendous support to the sales efforts of our retailers, helping them sell more Quick-Step product.”

“Entertain In Style” promotional pricing applies to almost all Quick-Step displayed products, including the following collections:

• Veresque with GenuEdge
• Perspective
• Rustique with GenuEdge
• Eligna
• Modello
• Classic
• Sculptique
• Classic Sound
• Country
• Quadra


About Quick-Step
Quick-Step is a market leader in flooring, providing solutions for a wide variety of interiors. Quick-Step is a registered trademark of Unilin Flooring, a Mohawk Industries company. Mohawk Industries is listed on the New York Stock Exchange and is a Fortune 500 company. To find the nearest Quick-Step dealer or for additional information, visit quickstep.com.