Article Number: 7914
Interface Takes Up Topic of Biophilia at Greenbuild 2012 with Full Menu of Speakers & Presentations
(SAN FRANCISCO, CA – NOVEMBER 14, 2012) – Interface is taking the floor at Greenbuild 2012 with a robust lineup of programming that will help enlighten, inform and inspire its design industry peers about biophilic design. That this global giant in the manufacturing of modular carpet tile is using its appearance at the annual expo and conference as much to share what it has learned as it is to showcase its latest portfolio of products, underscores its legacy of leadership and dedication to continuing education. The presentations that Interface has planned will take place in-booth, #1413S South Hall, at Moscone Convention Center. Additionally, several Interface experts have been enlisted to participate in panel discussions hosted by Greenbuild itself.

Biophilia, a term first used by social psychologist Erich Fromm and later popularized by biologist and author Edward O. Wilson, literally means “love of life or living systems.” Increasingly, biophilic design is used to describe architecture and design that incorporate nature or natural elements as a means to improve productivity, health, community relations and more. After all, humans are hard-wired to instinctively respect and respond to nature. And, in the creation of its most recent flooring collection, Urban Retreat™, Interface, has found biophilia to be a wellspring of inspiration.

“At Greenbuild, we’re taking our role as a thought and action leader in sustainability very seriously, enriching the experience for attendees by hosting a series of events,” explained Peter Greene, vice president of marketing. “Our booth is a great starting point, where biophilic design principles are integrated into the space, which serves as the backdrop for many of the presentations we’re offering to all Greenbuild visitors. We’ve also carpeted the booth floor in our beautiful biophilia-inspired Urban Retreat products.”

In mounting a micro-conference of its own within the platform of the November 14th through 16th show, Interface has orchestrated an impressive schedule:

Wednesday, November 14
12:30 – 1:00 p.m. – In-Booth
The Economics of Biophilia – a dialogue with Bill Browning, partner, Terrapin Bright Green
4:00 – 4:30 p.m. – In- Booth
Health Product Declaration (HPD) Launch Press Conference
HPD Collaborative including Amanda Kaminsky, Tom Lent, Peter Syrett and Bill Walsh
Hosted by John Bradford, Chief Innovations Officer, Interface

Thursday, November 15
9:30 – 10:30 a.m. – Gateway Ballroom, South Building
“Innovations for Affordability and Accessibility”
David Oakey, Interface Exclusive Product Designer & Principal, David Oakey
Designs, is among speakers in this Greenbuild panel discussion
11:30 a,m – 12:00 p.m. – In-Booth
Understanding the 2030 Challenge-Reducing the Carbon Footprint of Buildings
Featured Speaker: Francesca Desmarais, director of the 2030 Challenge for
Products, Architecture 2030
1:30 – 2:30 p.m. – Room 304, South Building
“Not Just the Usual Suspects: The New Faces Behind the Movement to Improve Our Schools”
Melissa Vernon, Interface Director of Sustainable Strategy, is among speakers in this Greenbuild panel discussion
4:30 – 5:00 p.m. – Knowledge Bar, West Expo Hall
Biophilia
Featured Speaker: Lindsay James, Interface Director of Strategic Sustainability

About Interface
Interface, Inc. is the world’s largest manufacturer of commercial carpet tile. For 39 years, the company has consistently led the industry through innovation and now leads the industry in environmental sustainability. Interface is setting the pace for development of modular carpet using materials and processes that take less from the environment, and is well along the path to “Mission Zero®,” the company’s promise to eliminate any negative impact it has on the environment by the year 2020. Interface’s worldwide carpet manufacturing facilities maintain third party registration to the ISO 14001 Environmental Management System standard, and the company obtained the first-ever Environmental Product Declaration (EPD) for the commercial floor covering industry in North America. The company is recognized globally for its commitment to build environmental considerations into its business decisions. For additional information: www.interface.com, www.interfaceflorblog.com





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