Article Number: 8103
Quick-Step Wins "Best New Laminate Product" From Dealer's Choice Awards 2013
Dallas, February 26, 2013 – Quick-Step, the style, design, and innovation leader in laminate flooring, recently won the prestigious Dealers’ Choice Award, for the 2nd year in a row! During the recent Surfaces 2013 flooring industry tradeshow, retailers from across the nation cast their ballots and named the Quick-Step Reclaimé Collection’s new line extensions as the “Best New Laminate Product For 2013”!

Quick-Step’s Reclaimé Collection was first launched last year during Surfaces 2012 and was so well received by retailers and consumers that four new decors were launched into the collection during Surfaces 2013. The Reclaimé Collection is one of Quick-Step’s best selling collections and provides consumers with the rich, character look of reclaimed hardwood that adds depth and personality to a room. Quick-Step’s new 2013 Reclaimé decors feature a superior level of realism and sophisticated design, providing Quick-Step consumers with the best combination of style and value in the industry. The new line extensions offer the visuals and charm of a floor constructed from reclaimed, vintage wood and Reclaimé’s expansively 7-1/2” wide by 54-11/32” long 12mm thick planks create a substantial feel in a room.

“Quick-Step prides itself on being the first to market with the hottest styles, latest trends, and most sophisticated features, and we feel Reclaimé is one of our best products yet,” said Roger Farabee, senior vice president of marketing, Unilin. “Quick-Step has the technical ability to produce visuals and an unmatched level of realism that competitors cannot.”

The annual Dealers’ Choice Award is sponsored by one of the industry’s leading trade publications Floor Covering Weekly.

Reclaimé Collection’s NEW 2013 Line Extensions
Quick-Step’s new Reclaimé designs include an Oak decor featuring the visuals and charm of a floor constructed from reclaimed, vintage wood that has been white-washed by hand. The superior surface structure of this white-washed decor’s registered embossing, combined with 5-color printing, sophisticated styling, and detailed design achieves a heightened level of realism in the romantic, reclaimed visual. This new decor, appropriately named “White Wash Oak”, has been selected by Quick-Step’s designer partner, Erinn Valencich, as one of her 2013 Designer’s Choice products.

Three additional new Oak designs feature the rich, character look of rustic planks reminiscent of vintage wood gracefully weathered by time and the elements. These three new Reclaimé decors are offered in a light, medium, and dark brown. These new, soft, warm colors complement existing Reclaimé SKUs, nicely rounding out the collection to offer the existing extremely high-fashion colors enhanced by the new more neutral, mainstream colors. Effective shade variation throughout the planks lends further authenticity to these reclaimed wood designs.

The Reclaimé collection’s 12mm thick single planks create a substantial feel in the room, while the 7-1/2” generously wide by 54-11/32” extra long planks deliver unmatched realism and expansive style. Micro-bevels frame all four sides of each Reclaimé matte-gloss finished plank. The top layer of each plank also features a special anti-static surface that repels dust and dirt, making Reclaimé floors virtually maintenance-free.

Made in the USA, Reclaimé features Uniclic, the best and most widely-used glueless installation locking system in the world today. Patented Uniclic provides quick and easy installation as well as increased protection against water damage and warping. These floating floors may be installed on, above, or below grade level.

All Reclaimé products are CARB compliant and NALFA Certified. The four new decors carry an AC4 wear rating, and are backed by a Limited Lifetime Residential Warranty as well as a 5-Year Light To Medium Commercial Warranty.

All Quick-Step floors qualify as an Environmentally Preferred Product in most green rating systems, help a project get up to four LEED points, hold the prestigious FloorScore certification for indoor air quality, are made from 74% pre-consumer recycled material, can be re-used up to 3 times, and do not require glue during installation, avoiding introduction of volatile organic compounds.

The level of realism and sophisticated design in the Reclaimé Collection’s four new line extensions ensures that these new products offer consumers the best combination of style and value in the industry.

About Quick-Step
Quick-Step is a market leader in flooring, providing solutions for a wide variety of interiors. Quick-Step is a registered trademark of Unilin Flooring, a Mohawk Industries company. Mohawk Industries is listed on the New York Stock Exchange and is a Fortune 500 company. To find the nearest Quick-Step dealer or for additional information, visit quickstep.com.

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