Article Number: 8735
Quick-Step's Designer Partner Lands Spot On Prime-Time NBC Reality Show
Dallas – January 21, 2014 – Quick-Step’s celebrity designer partner Erinn Valencich is among an elite group of interior designers selected to compete on NBC’s bold new one-hour reality competition series “American Dream Builders”, hosted by renowned designer Nate Berkus. The show premiere is Sunday, March 23 at 8pm ET on NBC.
“Erinn Valencich has been Quick-Step’s designer partner for several years and we are thrilled that she has been selected to participate in this exciting prime-time show on NBC,” said Paij Thorn-Brooks, vice president of brand marketing for Unilin (Quick-Step’s parent company). “Her presence on network television this spring is great exposure for the Quick-Step brand. It will also benefit our Quick-Step retailers directly as Erinn’s photos and design advice are currently featured prominently on all Quick-Step in-store displays and merchandising in their showrooms.”
“As Quick-Step’s celebrity designer partner, Erinn has supported our brand since 2010, providing Quick-Step customers with expert design tips and style inspiration, promoting Quick-Step’s unique innovations and technological advantages, and validating the end-consumer’s decision to buy Quick-Step,” said Thorn-Brooks. “She has been woven throughout Quick-Step’s merchandising program providing design insight and helpful hints to assist consumers during their selection process. For years, her presence as Quick-Step’s designer partner has assisted our retailers during their conversations with in-store customers as many consumers are highly influenced by the endorsement of an ‘expert’ when considering the purchase of a product or service.”
In addition to her presence on in-store merchandising, Quick-Step has always prominently featured Erinn and her style and design instruction on their websites and in Quick-Step’s many social media campaigns.
“Erinn is just one facet of our successful, comprehensive Quick-Step merchandising program that supports our retailers and equips them for success with Quick-Step products,” added Thorn-Brooks.
Valencich will be on-hand in Quick-Step’s booth #S6549 during the first two days of the upcoming Surfaces flooring tradeshow (January 28th and 29th) taking place at the Mandalay Bay Convention Center in Las Vegas.
About Quick-Step
Quick-Step is a market leader in flooring, providing solutions for a wide variety of interiors. Quick-Step is a registered trademark of Unilin Flooring, a Mohawk Industries company. Mohawk Industries is listed on the New York Stock Exchange and is a Fortune 500 company. To find the nearest Quick-Step dealer or for additional information, visit quickstep.com.
About Erinn Valencich
Erinn Valencich, who has used Quick-Step floors in her own room designs, is known for her unique, contemporary-glam style and is among an elite group of interior designers selected to compete on NBC’s bold new one-hour reality competition series “American Dream Builders”, hosted by renowned designer Nate Berkus. The show premiere is Sunday, March 23 at 8pm ET on NBC. Valencich has also designed rooms for numerous celebrities through her own Los Angeles interior design business. She has introduced her own line of furniture and blogs for HGTV’s Design Happens, Decorati, and Erinn V Style. Erinn has hosted a number of specials for HGTV and has been featured in many design publications including Elle Décor, Town & Country, House Beautiful, and Better Homes and Gardens. View some of Erinn’s design tips and videos on quickstepstyle.com.
“Erinn Valencich has been Quick-Step’s designer partner for several years and we are thrilled that she has been selected to participate in this exciting prime-time show on NBC,” said Paij Thorn-Brooks, vice president of brand marketing for Unilin (Quick-Step’s parent company). “Her presence on network television this spring is great exposure for the Quick-Step brand. It will also benefit our Quick-Step retailers directly as Erinn’s photos and design advice are currently featured prominently on all Quick-Step in-store displays and merchandising in their showrooms.”
“As Quick-Step’s celebrity designer partner, Erinn has supported our brand since 2010, providing Quick-Step customers with expert design tips and style inspiration, promoting Quick-Step’s unique innovations and technological advantages, and validating the end-consumer’s decision to buy Quick-Step,” said Thorn-Brooks. “She has been woven throughout Quick-Step’s merchandising program providing design insight and helpful hints to assist consumers during their selection process. For years, her presence as Quick-Step’s designer partner has assisted our retailers during their conversations with in-store customers as many consumers are highly influenced by the endorsement of an ‘expert’ when considering the purchase of a product or service.”
In addition to her presence on in-store merchandising, Quick-Step has always prominently featured Erinn and her style and design instruction on their websites and in Quick-Step’s many social media campaigns.
“Erinn is just one facet of our successful, comprehensive Quick-Step merchandising program that supports our retailers and equips them for success with Quick-Step products,” added Thorn-Brooks.
Valencich will be on-hand in Quick-Step’s booth #S6549 during the first two days of the upcoming Surfaces flooring tradeshow (January 28th and 29th) taking place at the Mandalay Bay Convention Center in Las Vegas.
About Quick-Step
Quick-Step is a market leader in flooring, providing solutions for a wide variety of interiors. Quick-Step is a registered trademark of Unilin Flooring, a Mohawk Industries company. Mohawk Industries is listed on the New York Stock Exchange and is a Fortune 500 company. To find the nearest Quick-Step dealer or for additional information, visit quickstep.com.
About Erinn Valencich
Erinn Valencich, who has used Quick-Step floors in her own room designs, is known for her unique, contemporary-glam style and is among an elite group of interior designers selected to compete on NBC’s bold new one-hour reality competition series “American Dream Builders”, hosted by renowned designer Nate Berkus. The show premiere is Sunday, March 23 at 8pm ET on NBC. Valencich has also designed rooms for numerous celebrities through her own Los Angeles interior design business. She has introduced her own line of furniture and blogs for HGTV’s Design Happens, Decorati, and Erinn V Style. Erinn has hosted a number of specials for HGTV and has been featured in many design publications including Elle Décor, Town & Country, House Beautiful, and Better Homes and Gardens. View some of Erinn’s design tips and videos on quickstepstyle.com.
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