Article Number: 9211
Quick-Step Renews Sponsorship Of "The Winningest Team"
Dallas, TX – April 6, 2015 – Quick-Step, the style, design, and innovation leader in laminate flooring has recently renewed its long-standing sponsorship of the Etixx - Quick-Step Pro Cycling Team. Last year, this Quick-Step sponsored team was known as “the winningest team” for the third year in a row, thanks to 68 overall wins during 2014. The team is made up of 27 athletes of 12 different nationalities.
A Mutually Beneficial Partnership
"Quick-Step has been there since the very start of our team", says Patrick Lefevere, CEO of the Etixx - Quick-Step Pro Cycling Team. "I believe our loyal and mutually beneficial partnership with Quick-Step is one of the most powerful in cycling. Quick-Step is part of the DNA of this team. Together we have written some great pages in cycling history and I’m sure there will be more to come throughout the next two years. We'd like to thank Quick-Step for their continued trust in us, as a team and as an important way to increase their brand awareness.”
Over the past sixteen seasons, Quick-Step’s international sponsoring strategy has been pivotal in enhancing the reputation of the Quick-Step brand. The Etixx-Quick-Step Pro Cycling Team is based in Belgium, but also focusses on having an international impact.
“The Winningest Team”
Etixx - Quick-Step is a World Tour cycling team established in 2003. Since its inception the team has captured almost 500 victories including 14 Monumentum Classics, 4 Road World Championships, 5 ITT Road World Champions, 2 TTT World Championships, 2 World Cups, and an Olympic Title. As mentioned earlier, this Quick-Step sponsored team was known last year as “the winningest team” for the third year in a row due to 68 overall wins (64 road). 2014 was also the third consecutive year that the team surpassed 60 victories in a season.
Current top riders for the team are legendary sprinter Mark Cavendish (25 stage victories at Tour de France), Tom Boonen (4 times Paris Roubaix winner), Michal Kwiatkowski (current World Champion), three-time UCI World TT Champion Tony Martin, Niki Terpstra, and GC extraordinaire Rigoberto Uran.
About Quick-Step
Quick-Step is a market leader in flooring, providing solutions for a wide variety of interiors. Beautiful, durable, and virtually maintenance-free, Quick-Step puts the style in lifestyle. Widely-known as the style, design, and innovation leader in laminate flooring, Quick-Step continuously earns the flooring industry’s most prestigious awards including: 2015 Dealers’ Choice Award - Best New Laminate Product Of The Year (4th consecutive year); 2014 Award Of Excellence - Laminate Manufacturer Of The Year (4th consecutive year); 2014 Floor Focus Retailer Survey - #1 Quality, #1 Service, #1 Design (5th consecutive year); and 2013 RECO Market Intelligence Report - #1 Quality #1 Product Availability #1 Consumer Preference. Quick-Step is a registered trademark of Unilin Flooring, a Mohawk Industries company. Mohawk Industries is listed on the New York Stock Exchange and is a Fortune 500 company. Visit www.us.quickstep.com for more details on Quick-Step’s entire product assortment, www.quickstepstyle.com for exclusive Designer Tips from Quick-Step’s celebrity designer partner Erinn Valencich, http://www.facebook.com/#!/quickstepflooring to follow the latest news and information on Quick-Step’s Facebook page, http://www.pinterest.com/quickstepfloors to view Quick-Step on Pinterest, http://www.houzz.com/pro/usquickstepflooring/quickstep-flooring to interact with Quick-Step’s presence on Houzz, and https://www.youtube.com/user/quickstepfloors to watch Quick-Step videos on a myriad of topics.
About Unilin
Unilin is a leading manufacturer of laminate floors, engineered and solid hardwood flooring, luxury vinyl flooring, melamine boards, MDF boards, chipboards, and roofing systems. The company operates 21 production sites across the U.S., Europe, and Asia. Unilin is part of Mohawk Industries which is listed on the New York Stock Exchange and is a Fortune 500 company. For more information, visit www.unilin.com.
A Mutually Beneficial Partnership
"Quick-Step has been there since the very start of our team", says Patrick Lefevere, CEO of the Etixx - Quick-Step Pro Cycling Team. "I believe our loyal and mutually beneficial partnership with Quick-Step is one of the most powerful in cycling. Quick-Step is part of the DNA of this team. Together we have written some great pages in cycling history and I’m sure there will be more to come throughout the next two years. We'd like to thank Quick-Step for their continued trust in us, as a team and as an important way to increase their brand awareness.”
Over the past sixteen seasons, Quick-Step’s international sponsoring strategy has been pivotal in enhancing the reputation of the Quick-Step brand. The Etixx-Quick-Step Pro Cycling Team is based in Belgium, but also focusses on having an international impact.
“The Winningest Team”
Etixx - Quick-Step is a World Tour cycling team established in 2003. Since its inception the team has captured almost 500 victories including 14 Monumentum Classics, 4 Road World Championships, 5 ITT Road World Champions, 2 TTT World Championships, 2 World Cups, and an Olympic Title. As mentioned earlier, this Quick-Step sponsored team was known last year as “the winningest team” for the third year in a row due to 68 overall wins (64 road). 2014 was also the third consecutive year that the team surpassed 60 victories in a season.
Current top riders for the team are legendary sprinter Mark Cavendish (25 stage victories at Tour de France), Tom Boonen (4 times Paris Roubaix winner), Michal Kwiatkowski (current World Champion), three-time UCI World TT Champion Tony Martin, Niki Terpstra, and GC extraordinaire Rigoberto Uran.
About Quick-Step
Quick-Step is a market leader in flooring, providing solutions for a wide variety of interiors. Beautiful, durable, and virtually maintenance-free, Quick-Step puts the style in lifestyle. Widely-known as the style, design, and innovation leader in laminate flooring, Quick-Step continuously earns the flooring industry’s most prestigious awards including: 2015 Dealers’ Choice Award - Best New Laminate Product Of The Year (4th consecutive year); 2014 Award Of Excellence - Laminate Manufacturer Of The Year (4th consecutive year); 2014 Floor Focus Retailer Survey - #1 Quality, #1 Service, #1 Design (5th consecutive year); and 2013 RECO Market Intelligence Report - #1 Quality #1 Product Availability #1 Consumer Preference. Quick-Step is a registered trademark of Unilin Flooring, a Mohawk Industries company. Mohawk Industries is listed on the New York Stock Exchange and is a Fortune 500 company. Visit www.us.quickstep.com for more details on Quick-Step’s entire product assortment, www.quickstepstyle.com for exclusive Designer Tips from Quick-Step’s celebrity designer partner Erinn Valencich, http://www.facebook.com/#!/quickstepflooring to follow the latest news and information on Quick-Step’s Facebook page, http://www.pinterest.com/quickstepfloors to view Quick-Step on Pinterest, http://www.houzz.com/pro/usquickstepflooring/quickstep-flooring to interact with Quick-Step’s presence on Houzz, and https://www.youtube.com/user/quickstepfloors to watch Quick-Step videos on a myriad of topics.
About Unilin
Unilin is a leading manufacturer of laminate floors, engineered and solid hardwood flooring, luxury vinyl flooring, melamine boards, MDF boards, chipboards, and roofing systems. The company operates 21 production sites across the U.S., Europe, and Asia. Unilin is part of Mohawk Industries which is listed on the New York Stock Exchange and is a Fortune 500 company. For more information, visit www.unilin.com.
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