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Article Number: 9493
Quick-Step Shows Support For Surfaces Social Media Lounge
Dallas, TX – January 8, 2016 – As a marketing-savvy brand that understands the value of using social media as part of an effective digital marketing strategy, Quick-Step is showing its support for the Social Media Lounge at the upcoming Surfaces 2016 tradeshow by serving as flooring sponsor, laying Tuxedo Pine from its Envique collection throughout this common area.

Quick-Step’s Social Media Program
“To be successful in today’s marketplace, a brand’s marketing program must include a very effective social media component,” said Paij Thorn-Brooks, vice president of brand marketing for Unilin, Quick-Step’s parent company. “The Quick-Step brand places great emphasis on effectively reaching consumers through social media.”

Quick-Step Social Media Channels
“Quick-Step employs a multi-faceted social media strategy, including effective use of many different social media channels such as Facebook, Twitter, Pinterest, Houzz, YouTube, and the Quick-Step Style Blog. During Surfaces, and all year long, the underlying goal of our social media activity is to support our retail partners’ in-store efforts and help them sell more Quick-Step product. Our marketing team will be available to discuss all of our social media efforts in the Quick-Step Surfaces booth #4017, at the Mandalay Bay Convention Center in Las Vegas, January 20th through 22nd.”

Follow Quick-Step’s Social Channels During Surfaces 2016!

Style Blog quickstepstyle.com
Facebook facebook.com/quickstepflooring Twitter twitter.com/quickstepfloors Pinterest pinterest.com/quickstepfloors
Houzz houzz.com/pro/usquickstepflooring/quickstep-flooring YouTube youtube.com/user/quickstepfloors

About Quick-Step
Quick-Step is a market leader in flooring, providing solutions for a wide variety of interiors. Beautiful, durable, and virtually maintenance-free, Quick-Step puts the style in lifestyle. Widely-known as the style, design, and innovation leader in laminate flooring, Quick-Step continuously earns the flooring industry’s most prestigious awards including: 2015 Dealers’ Choice Award - Best New Laminate Product Of The Year (5th consecutive year); 2015 Award Of Excellence - Laminate Manufacturer Of The Year (5th consecutive year); 2015 Floor Focus Retailer Survey - #1 Quality, #1 Service, #1 Design (6th consecutive year); and 2015 RECO Market Intelligence Report - #1 Quality. Quick-Step is a registered trademark of Unilin Flooring, a Mohawk Industries company. Mohawk Industries is listed on the New York Stock Exchange and is a Fortune 500 company. Visit us.quick-step.com for more details.